This segment focuses on Surojit's insights into building EMA, emphasizing the company's customer-centric approach by working closely with design partners from the outset. He shares valuable advice for startup founders, particularly AI founders, stressing the importance of focusing on building the product, maintaining stealth mode to avoid distractions, and carefully identifying reusable platform components versus customer-specific customizations. Surojit Chatterjee, EMA CEO, leveraged his engineering background (IIT, MIT) and Google experience (mobile ads, product search) to build EMA, a universal AI employee. His career highlights include scaling Google's mobile ads to $50B and leading product at Flipkart & Coinbase. EMA aims to automate repetitive tasks, freeing human employees for creative work. His advice: strong conviction, early customer focus, and strategic stealth are crucial for startup success.